textilberufe.ch
Trade-fair stand for textilberufe.ch
- Client
- textilberufe.ch
- Year
- 2021
- Format
- Trade-fair stand with a 4D mini cinema
- Services
- Gamification, Trade-fair appearances
At a glance
- Stand for the textilberufe.ch association, developed with partner agency jim & jim
- Life-size astronaut and rotating red planet visible from a distance
- Mini cinema behind a hidden door, with 4D effects and a purpose-made film about textile careers
- Conventional information and advice area outside
What do an astronaut’s suit, a car seat and a loudspeaker have in common? Visitors could find out at the textilberufe.ch stand. The association wanted to present useful information about textile careers in a playful, interactive way. Our partner agency’s slogan «Sorge für Gesprächsstoff», a play on fabric and getting people talking, was expressed on several levels.

A life-size astronaut and a rotating red planet attracted attention from a distance, but what happened at the stand was not immediately obvious. The secret was revealed inside, behind a hidden door: a mini cinema equipped with 4D effects. A film produced for the event took visitors on a fast-paced journey through textile careers, with special effects providing a cool, airy surprise. The unexpected moment inside the cube was complemented by a conventional information and advice stand outside.

Delivery
- Concept development with jim & jim agency
- Technical stand planning and visualisation
- Feasibility study
- Rotating-planet prototype development and production
- Technical systems including lighting, sound, screens and 4D cinema controls
- Storage, transport, set-up and take-down
Credits
- Client
- textilberufe.ch
- Services
- Gamification, Trade-fair appearances
- Year
- 2021
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Rachel Manetsch
Co-owner, innovation and concept development