Live marketing from Zürich
We make brands tangible.
From the creative idea to construction and logistics. Everything from one team.
A selection of our clients
Projects
Our work
Flughafen Zürich
Hello Spring promotion at Zürich Airport
A giant shopping bag in the terminal, a coin and three reels: an invitation for passengers to head upstairs.
Zweifel
Zweifel Chips at festivals
Snack Attack is a highly visible festival activation combining analogue gamification with fun.
Jägermeister
Jägermeister at Frauenfeld 2025
A lift activation at Openair Frauenfeld 2025.
SAFE AT WORK (IVA)
Safety Castle for workplace safety
Six challenges, one goal: make workplace safety something apprentices experience and remember, beyond a page in a leaflet.
«Developing and producing SAFETY CASTLE was a mammoth project, particularly given the tight schedule of around four months and the demanding scope and cost planning. made Marketing met the challenge with impressive professionalism and tireless commitment. Their enormous effort in building the games and setup, and their collaboration as equals, made this on-time delivery possible for Ogilvy and SAFE AT WORK.»
made Marketing
We build what we invent.
We specialise in live marketing, gamification, experience containers and everything in between. Our team brings together concept, game design, engineering, construction, logistics and scenography, and we build in our own workshop.
The result is activations for festivals, roadshows, trade fairs, promotions and events that tell stories, spark emotions and make eyes light up.
At a glance
- Since 2010
- Head office in Zürich-Enge with meeting space, storage and a build shop
- 3
- locations in Zürich and Aargau
- 600 m²
- workshop and warehouse in Busslingen and Stetten
- ISO 20121
- certified for sustainable event management since 2024
Know-how
Need input for your next project?
Formats, lessons and tips from our projects. For your next appearance, whether trade fair, roadshow or festival.
Sponsorship activations
A sponsorship activation works when it fits the venue, the audience and what the sponsor wants to say. We develop and build activations that connect the brand with the event.
Gamification
Gamification in live marketing is a playful but effective way to win your audience's attention and build brand experiences people remember.
Roadshows
A roadshow takes your brand to where your audience already is, directly, repeatably and as something people take part in. Mobile live marketing from one team, from the concept to the logistics.
Trade-fair appearances
A trade-fair appearance is more than a stand, it is a stage for what a brand has to say. We develop fair concepts that stay with the audience, and build them in our own workshop.
POS-Marketing
The point of sale is where people decide to buy. We bring play and interaction into the shop, with promo areas, brand corners and our digital Glücksrad for rent.
Experience containers
Shipping containers are robust, multi-purpose, built to last and leave plenty of room for ideas. We convert them in our own workshop, rent them out and bring them to where people are.
Flexbox
Aluvision's Flexbox is a modular brand space for pop-ups, showrooms and events. Rent it from made, with branding, interior fit-out and logistics from one team.
Our know-how
All topics, guides and trends for live marketing in one place.
A magnet for POS, trade fairs and events
Now for rent: the digital Glücksrad
Interactive, compact and ready to go. The digital Glücksrad draws attention at the POS, at trade fairs and on roadshows.
Reasons to use it
- Buzzer included, it pulls people in
- Ready to run, plug it in and start
- Made to measure, colours, logo and style as you want them
- Delivery to any address in Switzerland, base version compact and portable
- Developed in-house by made Marketing, tried and dependable
Base version from 1'950 francs flat for 1 to 5 days.
Beda Binder, Co-owner, innovation, AI, gamification and technology
+41 79 707 93 40 · beda@mademarketing.ch · Book a call
Your next project
Get in touch
Talk about your projectRachel ManetschCo-owner, innovation and concept development






