---
title: "Sprite Shower Challenge"
description: "Score a basket and give your friend 24 seconds under a warm shower."
type: "case study"
client: "Sprite"
date: "2019-06-15"
format: "Festival container with a basketball and shower challenge"
services: ["sponsoring-auftritte","gamification"]
language: "en"
canonical_url: "https://mademarketing.ch/en/cases/sprite-shower-challenge"
publisher: "made Marketing GmbH, Zürich"
llms_txt: "https://mademarketing.ch/llms.txt"
---

# Sprite Shower Challenge

> Score a basket and give your friend 24 seconds under a warm shower.

## At a glance

- Converted shipping container with showers and basketball hoops for Sprite during the 2019 festival season
- Scoring a basket gives a friend 24 seconds of warm shower time
- Up to four pairs can play and shower at the same time
- Raises awareness of the Swiss government's Energy Challenge water-saving campaign
- Planning, plumbing, conversion, game mechanics and sensors all developed by made

Images: Grüner Sprite-Container mit vier Duschkabinen und Basketballkörben, Banner «#Stayfresh Zone», Personen davor

What do Sprite, basketball and showers have in common? At first glance, not much. But they made just the right combination for the summer 2019 festival season. How? Basketball star LeBron James endorses Sprite. The [Basketball Challenge](/cases/sprite-basketball-challenge), another Sprite activation, pays tribute to him through a game. But after several days at a festival, most people long for a warm shower. That is where the Shower Challenge comes into play. Score a basket and your friend gets 24 seconds of almost uninterrupted shower time at a pleasant temperature.

Video: https://player.vimeo.com/video/348985622

Up to four pairs of friends can play and shower simultaneously. Besides helping everyone freshen up, the activation raises awareness of the Swiss government's Energy Challenge water-saving campaign. The shipping-container conversion, planning, design, material selection, plumbing solutions, controls and sensors were all custom-built in Switzerland by made.

## Delivery

- Technical planning and management of the full conversion
- Fresh-water and wastewater plumbing
- Prototype development during testing
- Container conversion, including welding and timber construction
- Game mechanics development and programming
- Sensor development and installation
- Logistics
- Set-up and take-down

[More about container builds](/know-how/erlebnis-container)

_Image descriptions from the galleries; the photos themselves are on the HTML page._